Welcome to Edition 25 of Fair News

With spring finally here comes a change of season, I thought it would be the perfect timing to share with you a snapshot of what to expect on the catwalk this year at Fair@Square.

I am so excited that we can bring to you amazing fashion and fresh new looks from designers and fashion houses that have committed to ethical and sustainable practices.
I would also like to welcome Lara Shannon founder of Ecochick.com and host of Eco TV as our Fair Fashion Ambassador, you will be seeing more of Lara leading up to the event.

Anyone interested in exhibiting at Fair@Square, which offers a festival style expo with expected visitation of over 78,000, exhibitors from all over Australia and lots of fantastic activities for every age and demographic; get in quickly as applications will be closing soon. We now have a snazzy on-line application.

To all the Ethical Businesses out there, the Ethical Enterprise Award closes on the 30th of September, so don't forget to send in your entry.

A brand new look and feel for Fair Fashion at Fair@Square 2013

Fair Fashion makes up one facet of Fair @ Square, and is a platform to showcase and promote a selection of Australia's new and emerging fashion designers who are taking a stand by employing ethical and sustainable design and production practices.

The Fair Fashion team is excited to be presenting a brand new Fair Fashion program for 2013, as we bring it front and centre to the Square from the 30th of November to the 1st of December in a series of eight pop up shows.

The shows will be spread out throughout the day, and the Fair Fashion runway space will double as a festival picnic area for visitors to enjoy. In bringing the fashion shows to the main square, we hope to bring ethical fashion to visitors that wouldn't necessarily consider attending a fashion show.

Coming on board as the Fair Fashion Coordinator for a second year in 2013, fashion stylist Julia-Louise Premoselli is happy to be able to once again promote a part of the fashion industry that she feels strongly about. Ethical business practices are very important to Julia-Louise, and she looks forward to working with ethical fashion brands and creating further public awareness.

For this year’s program, Fair Fashion 2013 is happy to be showcasing ECA-accredited and locally made JETS swimwear, organic menswear brands FOUND and Folke, as well as Pure Pod, Bachhara and Melissa shoes for the second year in a row now. New to Fair Fashion 2013, we are pleased to welcome Eternal Creation and Perth-based Bhalo. The show will also include beautiful accessories from Branched, Ecobella, Happy Cow and Sollis Jewellery.

KEAT Model Management and Headmasters Academy will be partnering up with Fair Fashion 2013, to provide us with talented models and skilled hair stylists for the event. We are pleased to be working with such talented institutions.

In addition, we are very excited to announce that Lara Shannon will be our official Fair Fashion Ambassador for 2013. Lara has spent the past 18 years working with NGOs including WWF, Planet Ark and Keep Australia Beautiful, delivering many high profile environmental campaigns in Australia and the UK. Lara is the Founder of the eco-lifestyle website Ecochick.com, Host of Eco TV and also runs her own social change communications consultancy.

"Having worked as both an environmental campaigner and model for over 20 years, I believe that people need to be made more aware of just how big an impact the fashion industry has on the environment. I'm excited to be able to support Fair Fashion to help highlight the issues associated with the production of fashion items, and promoting those that are adopting a more sustainable approach in their production and design processes. “ – Lara Shannon.

With an array of brilliant designers, stylists and models on board, this year’s event is set to be huge! We look forward to seeing you all there!