Hello , how are you doing today? I hope you had a wonderful long weekend! (By the way, did you know that 'puente' in English is: long weekend? Just th

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Hello , how are you doing today? I hope you had a wonderful long weekend! (By the way, did you know that 'puente' in English is: long weekend? Just thought I'd throw that in there for you. So! What did you do? Did you travel anywhere?

Remember Last week?

1. Resumes are an advertisement for YOU.
2. Resumes that get noticed are CUSTOMIZED for your prospect.
3. Focus your resume on THEIR needs. Not yours.

planFeat

Writing Effective Resume Objectives

This week, we're talking about how to write effective resume objective or summary statements for your resume. Ready?

What NOT to Write:

Here's a typical and very uninspiring objective statement.

"My objective is to work in a company as the Sales Manager where I can learn more about sales and develop myself professionally."

Or how about this gem?

"Experienced IT manager seeking a management position in a growing international company."

And finally:

"I am seeking a position that will allow me to utilise the skills I have while learning new ones, and growing with the position."

What's wrong with these statements? For one, they are all about YOU - the person applying for the job. If you were the hiring manager reviewing hundreds of resumes today, would these objectives inspire you to want to meet this person? No. Not really.

Remember: your resume's job is to get you an appointment with your prospective employer. It's a commercial for you, so make sure your objective/summary statement is interesting FOR THE PERSON WHO IS DOING THE HIRING!

time

20 Second Rule

So if you were a busy hiring manager, and you had a hundred resumes to review today AND do the work you normally do when you're not trying to hire someone, how long would you spend on each prospective resume? Probably not longer than 20 or 30 seconds.

So, , you've only got 20 seconds to catch your reader's attention. Do it by writing a strong, exciting, CUSTOMIZED objective or summary statement.

Here's how:
1. Do your homework. Make sure you take some time to put yourself in your prospective employer's shoes. Who do you think they are looking for? What skills do they need? What attitudes matter to them? What specifically are they looking for in their job advertisement? WRITE YOUR ANSWERS DOWN. Then see what skills/attitudes/abilities you have that match what you think your prospect is looking for. (Write them down!)
2. Keep your objective short and punchy. Remember: 20 seconds!
Maybe short is not the problem. Punchy and attention grabbing is. Here is where some good adjectives can be useful to you. Are you ambitious? (Would that be important for your prospect? USE IT!) Are you Capable? Are you Cheerful? (If you're applying for a customer service position, being cheerful is vital from an employer's point of view.) Here are some other words that can help you describe yourself in ways that are interesting and eye catching to your prospects: 130 Positive Personality Adjectives For Your Next Job Interview.

Or for even more inspiration: 500 Positive Resume Action Verbs That Get Job Interviews.

Write the Objective

Scenario: Imagine you are applying for an opening as a Training Manager in an insurance company. What would a strong objective statement look like?

Imaginary Job training manager job description:

Provide excellent internal customer service and ensure employee satisfaction with training programs.
Manage the budget for the training area, as well as requisition needed equipment, material and resources.
Align training area's objectives to corporate general strategy.
Develop leadership program to replace outgoing personnel.

Your Objective:
"A Training Management position in an organization where being a cheerful, energetic people person with diligent attention to financial details and company objectives is a must."

What do you think? I just wrote that in a few minutes, but it's better than the normal resume objectives I've often gotten on resumes.

Try writing your resume objective with this simple formula:
"An xxx position in an organization where yyy and zzz would be needed (or, in an organization seeking yyy and zzz)."

Now it's your turn! What's your objective statement?

Need some help?

On Wednesday, February 15th at 8:00pm (Mexico City time) we'll hold a special 45 minute workshop on building your resume's objective statement. If you need help, or would like to get some feedback on yours, please feel free to join us! IT'S FREE!

How: Just reply to this e-mail, and I'll tell you how you can join us. We'll be using Google+ Hangout, so please NOTE: ONLY 9 PEOPLE CAN JOIN, so if you are interested, please let me know quickly!

Have a great week!

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