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Green Living wants to help you maximize your 2014 Green Living Show exhibitor experience. Below you will find 5 things you need to know to increase your exposure at GLS’14.
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Promote ticket savings to your base! Use a unique promo code (EXPROMO) that your clients can use to get $3 off the ticket price. Here’s a sample e-mail that you could send out to your list of supporters:
Dear ________,
We are excited to be a part of the 2014 Green Living Show, held April 25-27 at the Direct Energy Centre in Toronto. We invite you to visit us at booth #XXX, along with 400+ of the best green and healthy exhibitors. There will be so much to do, see, taste and experience—see www.greenlivingshow.ca for details.
Please use the following link and promo code to SAVE on advanced ticket purchases.
We look forward to seeing you at the Show!
—Your company name here
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Sport a Green Living Show Avatar
If you are a Green Living Show participant, be proud of it! Place this avatar on your website’s homepage and let your clients know you’ll be there.
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Build buzz using social media
In 2013, we trended #1 on Twitter, and social media was key in attracting new people to the Show. Let’s make this year bigger and better than ever. Some ideas:
- Use the hashtag #GLS14 whenever you tweet about the Show, your booth or any special offers. Tip: Use the hashtag #Toronto whenever possible as it will automatically get re-tweeted by Toronto’s social media group. Our goal is to have #GLS14 trend on Twitter during the Show again this year, gaining more attention for you as an exhibitor!
- If you’re not already following Green Living on Twitter (@GreenLivingPage) and Facebook (/GreenLivingPage), please do so. We promise to follow you back and will be re-tweeting/sharing interesting posts!
To help with Twitter, we’ve generated some generic tweets that we encourage you to use:
- So many prizes to be won: http://bit.ly/1l5aU1m Shop, taste & discover at Green Living Show Apr 25-27 #Toronto #GLS14
- Shop thousands of #eco & #health products for a healthier you & planet! Green Living Show Apr 12-14 http://bit.ly/1p6hNRP #Toronto #GLS14
- Expert panel discussions & inspiring speakers at the Green Living Show Apr 25-27 http://bit.ly/QgZzB5 #Toronto #GLS14
- Amazing food, sample wines & beers at the Green Living Show Apr 25-27 http://bit.ly/1rBEsHS #Toronto #GLS14
- Green Living Show: Contests, speakers, organic food & all things #Green Apr 25-27 http://bit.ly/1p6hNRP #Toronto #GLS14
- Canada's largest #green consumer show: Contests, speakers, #organic food Apr 25-27 http://bit.ly/1p6hNRP #GLS14
- Great for #kids & families: Tons to Do at Green Living Show in #Toronto April 25-27 http://bit.ly/1p6hNRP #GLS14
- Come visit us at Booth #[insert booth number] at the Green Living Show in #Toronto April 25-27 http://bit.ly/1p6hNRP #GLS14
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Media Lounge
When you arrive at the Show, please deliver any press kits or media samples to the Media Lounge, located at the Show entrance inside the Direct Energy Centre (30 kits should be enough). Your media contact is Lisa Raffaele at lisa@punchcanada.com.
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Attend the opening ceremonies
All exhibitors are invited to attend the official Green Living Show opening ceremonies at the Urban Forest Friday April 25th 9:30AM where the 2014 Canadian Green Car Award winner will also be unveiled.
Please note that the media will be touring the show floor from 9:00 A.M. – 10:00 A.M. prior to the doors opening. Please ensure that you are ready at your booth, and are able to take advantage of this pre press opportunity.
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