Issue 47 | Nov 2013 [humility] Welcome again. Is November your busiest and most exhausting month for business events? I spoke to Western Alumni (Be E

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Issue 47 | Nov 2013 [humility]

Welcome again. Is November your busiest and most exhausting month for business events? I spoke to Western Alumni (Be Extrarordinary) and Ryerson Toastmasters (The Art of the Pitch). I also met the top 50 finance students through the Ryerson University Finance Society (RUFS).

What about Money 50/50: Insider Advice for Today's Topsy-Turvy Times? Well ... "last minute" complications arose. Because of the momentum, I was tempted to force a round [square] peg into a square [round] hole. Deep down, I knew the audience and speakers wouldn't get the experience they deserved. I made the tough decision to postpone.
— Promod

PS I thought my TEDx season was over but I am going to TEDxRyersonU.

playing

What Makes Men Generous?

Female family members — even babies. This article about generosity and miserliness is both interesting and eye-opening. Count on getting fresh insights. Read more from Adam Grant in The New York Times.

selling yourself

How To Sell Yourself in 30 Seconds

You'll find lots of advice on how to craft an "elevator pitch". Most of us aren't good at creating sound bits. There's often a tendency to include too much or be overly clever. Try this eight step process from Business Insider.

Nicholas Boothman has a three step process for creating your 10 second commercial.

caravan

30 Years Of Minivans And Windows

Here are two examples of how what's innovative soon becomes commonplace and perhaps bland. Both are 30 years old: the minivan and Windows (both from Gizmodo).

The iPod is now 12 and initially got poor reviews.

wendys

11 Hidden Messages In Company Logos

We may not be consciously aware of messages hidden in corporate logos but maybe they affect us? You may have seen some of these before. My favourites are FedEx and Amazon (though I didn't see the subtlety on my own). Read more at Mental Floss.

weight loss

How Diet Companies Trick Us

Do you find the before/after photos in diet ads suspicious? Would you like to become more aware of the techniques they use? Now you can see a series of examples with explanations. Read more at Alternet.

From The Blogs

netflix

APPLY THE NETFLIX MODEL TO YOUR BUSINESS (BEFORE SOMEONE ELSE DOES)

 
new brand

CASE STUDY: HOW TO LAUNCH A NEW BRAND

 
empty seats

FOUR CLEVER WAYS TO SLASH NO-SHOWS AT YOUR FREE EVENT

 
nudge

HOW TO NUDGE A COMPANY TO MAKE WHAT YOU SELL MORE COMPETITIVE

next issue

NETFLIX FOR LEARNING: UNLIMITED ACCESS TO eMAGAZINES AND eBOOKS

 
goliath

HOW TO PROTECT YOUR MONEY FROM GOLIATH

 
independent

HOW TO TELL IF YOUR ADVISOR IS INDEPENDENT

 
sugar

FIVE SWEET WAYS TO CUT BACK ON SUGAR

November is Financial Literacy Month — not exciting but important. Maybe now's the time to get an actuarial inspection of your life and health insurance protection at Taxevity.

Invite a friend or colleague to subscribe.

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