Issue 50 | Feb 2014 [drive]

Hi again. To battle the cold, we've been shopping for a new vehicle. We went to the Canadian Auto Show for the first time and quickly got overwhelmed with the options. It's tempting to spend a little more and get a little more. When do you stop? Are wants getting disguised as needs? Every choice has pros and cons.

— Promod

PS The live Money 50/50 event went well. Here's a recap.

8 Industries Profiting From This Endless Winter

Are you staying warm this winter? Bad weather makes good business for selected industries. Some winners are "obvious" but #7 came as a surprise. Read more at Marketwatch.

Caffeine Stimulates Memory 24 Hours Later

Whether you preferred Timmies, Starbucks or a home brew, there may an additional benefit to drinking coffee: memory 24 hours later. If nothing else, at least you'll remember to have another cup tomorrow. Read more at Futurity.

Why You Can’t Resist Persuasive Techniques (Even If You Spot Them)

As we get better at persuasion, we get better at spotting how others persuade us. Unfortunately, our knowledge doesn't stop us from getting persuaded. Read more at Copyblogger.

Take a look at the six universal principles of influence.

Stop Using Your Smartphone After 9 PM

To work well, you must sleep well. Your smartphone isn't your buddy. Besides the distractions and extended working hours, we're exposed to blue light. Research shows what happens. Read more at Harvard Business Review.

8 Essential Truths About People

Success comes from understanding people but people aren't easy to understand. So you agree with these truths? I'm pleasantly surprised that #8 made the list. Read more at Inc.